What is a brand personality and why it's important for your business

What is a Brand Personality & Why It’s Important For Your Business

Yesterday I talked a little about the differences between a brand, branding, and brand identity, and how they are related to one another. In that post, I briefly talked about one part of a brand identity –  brand personality. What is a brand personality? Brand …

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Examples of Customized Stock Photography

Examples of Customized Stock Photography

This will be the first of a series of ongoing articles about how to customize stock photography to match your business’ brand. When trying to create a dynamic and consistent online presence, it’s important to use images and graphics that match your branding. The problem …

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