What Are Web Fonts?

Most of you probably have some idea what a system font or computer font is. They are loaded on your computer and allow you to create documents with different font faces. Arial, Helvetica, Times New Roman are examples of some of the system fonts probably

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Raster graphics / vector graphics / basic graphic design

Raster vs Vector Graphics

Raster graphics, also known as bitmap graphics are one of two types of computer graphics. The second is vector graphics. With raster graphics, images are are made up of large collection of pixels. Each pixel contains a tiny piece of color of the image and

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image quality and graphic design / basic graphic design / graphic design for business owners

Image Quality & Graphic Design

I recently wrote a post about raster versus vector graphics. In this post I want to talk a bit more about image quality and some easy “dos” and “don’ts” when it comes to creating images for your print and digital designs. Resolution and PPI Let’s

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File formats / graphic design / graphic design terminology / terms/ vocabulary /

File Formats

A file format is the specific way information is encoded so that it can be stored as a computer file. An image might be encoded in the JPG, PNG, GIF or TIF format, among others. A generic text file might be encoded and stored as

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What is branding? / brand identity / brand personality / business brand / brand voice / visual branding / branded images / graphic design basics / DIY graphic design

What is Branding

  In the world of branding, there are a lot of confusing names. Brand, branding, brand identity, visual branding, and brand personality are just a few words that can make the entire process confusing. So I thought I’d provide some clarification and definitions for a

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What is Visual Branding?

What Is Visual Branding?

Visual branding is one piece of the brand identity puzzle. It is made up of the visual elements of your brand identity. Visual branding is important because it is a powerful way to help convey your brand’s personality and help your ideal client and target

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Curated photos for the Jester Brand archetype / Performer brand archetype / Entertainer brand archetype / Playful Enthusiast Brand Archetype / DIY graphic design / free stock photos / free design resources for entrepreneurs, solopreneurs, bloggers and small business owners.

Curated Photos for the Jester Brand

Last but certainly not least are the curated photos I’ve collected specifically for the Jester brand archetype. You can use these photos for your social media graphics, website graphics and blog graphics. The great news is that they’re absolutely FREE design resources even for commercial

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Curated photos for the Sage Brand Archetype / The Teacher brand archetype / the altruistic mentor brand archetype / DIY graphic design / free stock photos / free design resources for entrepreneurs, bloggers and small business owners.

Curated Photos for the Sage Brand

Next up are the curated photos for the Sage brand. If you liked my post  on the Brand Archetypes and The Supportive Mentor (aka Sage Archetype) then you’ll love this! I curated a series of photos you can use for your social media graphics, website graphics and blog graphics.

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Curated photos for the Magician brand archetype / Alchemist brand archetype / The Dreamweaver Brand Archetype / DIY graphic design / free stock photos / design resources for entrepreneurs, solopreneurs, small business owners and bloggers

Curated Photos for the Magician Brand

  Next up are curated photos for the Magician or Alchemist brand. If you not sure what I’m referring to, take a look at the post I wrote about the  12 main brand archetypes. If your brand identifies with the Magician archetype, or what I like to

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