First, What is Graphic Design? Graphic design is a form of visual communication that is doing several things at once. Graphic design can capture the audience’s attention, convey information and evoke an emotion. Sometimes it can also induce a response or action. If done well,
What is graphic design? According to AIGA (America Institute of Graphic Arts), graphic design, also known as communication design, is the art and practice of planning and projecting ideas and experiences with visual and textual content. According to Google, it is the art or skill of combining
Elements of design are the visual elements and building blocks of the design. Depending on the book or resource, you might find differing opinions of what the elements of design actually are. This isn’t a course on graphic design and I’m not trying to train you
If the elements of design are the building blocks of design, then the principles of design can be described as the rules and guidelines on how to use those building blocks to create effective and aesthetically pleasing design. Similar to the elements of design, depending
Composition is the way the visual elements of a design are arranged on the page. How we place text, lines, photos, white space and other visual elements. We covered the rules or principles of design in the previous post. But good layout and effective composition
In a previous blog post I discussed the differences between the additive (RGB) and subtractive (CMY) color models, why they are important to understand and which one you should use in various graphic design projects if you’re DIYing your own graphic design. In this post
Content Typography Typeface & Type Families Web Font Font Style Serif Fonts Sans Serif Fonts Slab Serif Fonts Script Fonts Decorative or Display Fonts Monospace Fonts Dingbats Letter Spacing Kerning Leading or Line Height Ascenders & Descenders Typography According to Wikipedia, typography is the art
When you start to build your business’ brand and website, one of the things you’ll need to choose are the fonts or typefaces you want to use. What is the difference between a font and a typeface? The words “typeface” and “font” are often used interchangeably.